NEWS: Taking ILADS Lyme message to Daytona 500
The International Lyme and Associated Diseases Society is running a powerful public service campaign to create greater awareness of the misdiagnosis of Lyme disease at the Daytona 500.
The 30-second spot uses footage from the Lyme documentary Under Our Skin. It will be shown on the Jumbotron at the Daytona International Speedway from Feb. 24-26.
Previously, ILADS has shown Jumbotron Lyme messages at Times Square in New York and outside the Superbowl stadium in Indianapolis.